As a Real Estate Agent Are You Using the Right Technology to Target Your Market?

As a Real Estate Agent Are You Using the Right Technology to Target Your Market?

We’re just over halfway through the calendar year; a time you’re likely looking back at your stats and numbers to try and understand what’s working and what’s not while there’s still time to adjust your strategy and finish the year strong. If you are a real estate agent and your digital advertising strategy isn’t performing…

Real Estate Agents:  Kick Start Your Marketing Efforts with This 5 Step Plan

Real Estate Agents: Kick Start Your Marketing Efforts with This 5 Step Plan

If your marketing effort has been filled with big ideas and good intentions, but little tangible results, you aren’t alone.  Real Estate Agents who have good ideas but a scattershot approach to marketing need to understand how to implement a consistent marketing process in order to position themselves and their teams for success. Here are…

How Realtors Need to Use Technology to Stay Competitive

How Realtors Need to Use Technology to Stay Competitive

As a seasoned Realtor, you know all the tricks in the book. You know how to rearrange furniture to make a room feel bigger and what color paint a front door needs to really pop. And you know all this because you’ve been doing it for a long time, right? According to the National Association…

Real Estate Agent Photos and Perceptions. Tips to Increase Your Business with the Right Photo.

Real Estate Agent Photos and Perceptions. Tips to Increase Your Business with the Right Photo.

Real Estate Agents have been told time and time again putting photos of themselves on their marketing material will increase business.  We discovered with the right photo an agent can win business and with the wrong photo an agent can lose business to their competitors. Remember the phrase “perception is everything” Well the phrase definitely…

Getting Online Reviews to Work for Your Real Estate Business

Getting Online Reviews to Work for Your Real Estate Business

A recent study by Google and the National Association of Realtors showed that real estate-related searches on Google have grown by 253% over the past four years (source: realtor.org)  indicating how important it is for real estate professionals to have strong online presence.  A key component to this presence is securing online reviews from your…